Monthly Archives: October 2010

“Aroma billboards on way to Australia.” – Sydney Morning Herald

Mark Russell, from the Melbourne Age, talks to us about Scent Marketing as a trend. He anchors his article on the billboard we recently scented in North Carolina. // A rare sight, for now… the aroma of grilled beef wafts from this US billboard. IMAGINE driving along the freeway and suddenly getting a whiff of […]